Expand Your Reach! How to Run a Successful Social Media Campaign Social media delivers consumer engagement with your business. In fact, about one in three social users turns to social media when they want to learn about a brand or product. How your brand chooses to engage varies from company to company. But with the right strategies, …
As small businesses now devote an average of $75,000 a year to digital marketing, a lot of that money goes directly to social media promotion. That’s because, apples to apples, social media allows companies to tap directly into their markets in a way that very few tools can. As each social media trend rises and falls, there’s …
The holidays are here again. That means it’s time to pull out all the stops to activate your current customers, bring in new ones, and close the year strong. This time of year, it seems like every business on every corner has its most festive foot forward, whether physically in-store or online via its internet …
Search Engine Optimization (SEO) is a broad umbrella that includes a lot of other tasks and metrics. What you may not expect is that social signals also fall under this umbrella. It’s one of the vital SEO ranking factors you may not be taking advantage of to its fullest potential. Wait, what are social media signals? How …
One thing remains clear in the ever-changing digital marketing landscape – success in business is dependent on what is being done in terms of online marketing. Secure an edge in the competitive world of digital marketing and watch your business soar. If you’re NOT talking SEO, PPC, analytics and content marketing, then you’re certainly NOT …
(iStock/The Washington Post) Say you’re scrolling through your Facebook Newsfeed and you encounter an ad so eerily well-suited, it seems someone has possibly read your brain. Maybe your mother’s birthday is coming up, and Facebook’s showing ads for her local florist. Or maybe you just made a joke aloud about wanting a Jeep, and Instagram’s …
In the name of “user experience,” Facebook continues to limit what people see from brands in their news feeds – leaving many companies to consider how to “pay to play” on the social network since they can’t rely on organic reach. For those businesses that have yet to run a Facebook ad, let the following …
Businesses today know the importance of utilizing social media marketing to grow their business. Here are a few stats about social media for businesses. For more information, contact one of our expert consultants at 704-455-8573.
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