(iStock/The Washington Post) Say you’re scrolling through your Facebook Newsfeed and you encounter an ad so eerily well-suited, it seems someone has possibly read your brain. Maybe your mother’s birthday is coming up, and Facebook’s showing ads for her local florist. Or maybe you just made a joke aloud about wanting a Jeep, and Instagram’s …
Friday, August 12, 2016 Since the launch of critic reviews last year, we have been focused on supporting more types of reviews, like restaurant reviews, cafes, or any other type of a local business. Recently we’ve announced the availability of critic reviews for local businesses. By incorporating structured data to their sites, publishers can promote …
2016, Issue No. 7 “CUSTOMER CONVERSION IS DEPENDENT ON THE RIGHT CUSTOMER CONVERSATION.”- Rasheed Ogunlaru The #1 landing page mistake is sending campaign visitors to a homepage. Stop the madness! Here’s the anatomy of a landing page that converts. WHY YOU NEED TO LEVEL UP YOUR LANDING PAGES [Infographic] Landing pages do a staggeringly …
In the name of “user experience,” Facebook continues to limit what people see from brands in their news feeds – leaving many companies to consider how to “pay to play” on the social network since they can’t rely on organic reach. For those businesses that have yet to run a Facebook ad, let the following …
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