24 Apr

A New Search Engine Challenges Google

A new search engine tries to challenge Google. It doesn't rely on backlinks and it actually delivers good results. Could this be a real alternative to Google? How can you make sure that your website will be found in this search engine? What's the name of the new search engine? The name of the new search engine is Samuru.com. It was developed by Stremor, the company of Brandon Wirtz. Brandon Wirtz previously tested many different ways to game Google for fun and profit. As he worked on the 'dark side' of SEO, he knows which methods spammers use to manipulate the results. What is special about this new search engine? In contrast to other search engines, Samuru does not rely on backlinks to specify the relevance of a web page. The technology behind Samuru is called 'Liquid Helium': "It converts written content into mathematical values and algorithms for predictable analysis, extraction, and manipulation. Liquid Helium factors information about sentence and paragraph structure, word … [Read more...]

3 Apr

The Five Phases of Ranking Recovery: How to Get Your Rankings Back

Has your website been penalized by Google? No need to panic. Take control of your website success and get your rankings back by following the tips below. Most people go through the following five phases when their website has been penalized by Google: Denial: "Google hasn't penalized my website. This is just a temporary error in Google's algorithm. My website rankings will be back next week." Anger: "It's not fair. Google has no right to downrank my website. They are a monopolist. If I had the money, I'd sue them. I'm not the only one who used the spam tools. All of my competitors have used these tools, too. If my website gets penalized, they should be penalized, too." Bargaining: "If I hadn't used this particular spamming tool, all of this wouldn't have happened. If only I had done this or that then my website wouldn't have been penalized." Depression: "It doesn't make sense to optimize my web pages. Google will penalize them anyway. SEO is crap. It doesn't work. It's all just … [Read more...]

2 Apr

Web Design – Top Ten Ways To Identify A Quality Design And Development Firm

An effective website attracts customers to your business, generates sales leads and closes sales - multiplying your profits in the process. Professional web design firms must combine uniqueness and innovation in design with state-of the-art technology and maintenance support to create a powerful website that produces results. Before hiring a web designer, consider the following ten factors: 1. Effective Web Designers communicate well Experienced web-designers support multiple modes of communication for interacting with their clients. These include phone, email and live chat. Depending on your requirements, you can use the communication method that suits you best. 2. Website Design Budgets Should Focus on Results Effective web-design teams often combine the method of flat fees with hourly billing for software design and installation. It is never advisable to enter into open-ended billing relationships with Web designers until the maintenance phase of the project. 3. Smart Web … [Read more...]

31 Mar

Google’s Penguin Updates are Getting Stricter

A new study shows that Google's tolerance of spammy backlinks is decreasing: "The Portent analysis found strong evidence that Google is steadily lowering the bar for what it considers spam link profiles. [...] We found that the majority of websites — 36 out of 50 — have “clean” profiles with less than 10 percent of their links coming from questionable sources. [...] We discovered Google has been applying a stricter standard over time. In the initial Penguin update, the only sites we saw penalized had link profiles comprised of more than 80 percent manipulative links. Within two months, Google lowered the bar to 65 percent. Then in October 2012, the net got much wider. Google began automatically and manually penalizing sites with 50 percent manipulative links." Google has become much stricter when it comes to spammy backlinks. If you want to get high rankings on Google, you should make sure that your website doesn't contain spammy backlinks. The following backlink types … [Read more...]

24 Mar

How to Gather Facebook Fans

How to Gather Facebook Fans By Seomul Evans For many businesses and institutions, having a Facebook page is an effective way to promote their products and services, and can significantly expand their network. Getting tons of fans on Facebook is easy, if you just follow some of these simple ideas. First off, start with what you already have. Click on the "Suggest to Friends" button and invite friends from your original profile. The number of fans you will get from this method depends mainly on the number of friends that you actually have and your relationship with them. Aside from this, you should also invite your e-zine and e-mail subscribers. Send out an e-mail to your subscribers informing them of your fan page, and place a logo of Facebook in your newsletters. Get the people who regularly visit your site to go to your Facebook fan page by embedding eye-catching things on your website. Choose from a number of widgets that you can embed on your site, such as the Fan Box widget, … [Read more...]

24 Feb

Finding The Most Successful Keywords And Phrases In Keyword Marketing

There is money to be made in finding the right keywords to be used in your site, marketing and design. In the event you are not specific enough you can be certain the effort you put directly into your website won't be as effective as you would like. Making space for essentially the most successful keywords and phrases will be a primary thing to consider within your online niche market. Numerous ideas can be found which match a niche market. The trouble is for every good idea that's executed well there are dozens that are thrown together with very little focus on fine detail. One particular intriguing niche is gourmet pickles. These come in such unique flavors as lime or cinnamon. Keyword choices for this type of business will be crucial. It is easy to assume the majority of pickles that happen to be eaten come from regular supermarket shelves, yet there will usually be those who want an experience that's in some way better or even more unique than the classic crunch of a store … [Read more...]

17 Feb

How to Market with Articles

Article marketing has a lot of power to attract web traffic, turn that traffic into customers, and make several sales a day. You can use article marketing to sell any product on earth, from a house, to a car, to a computer to a software package, to a pen or paper, as long as you can earn a commission, article marketing is the perfect way to make sales. First you need to become an expert in the profitable niche. Insurance products require you to have deep knowledge about insurance, your article is the sales man and a poor article will not make a reader stay long and much less purchase anything from you. Start by perfecting your knowledge about those profitable niches and turn article marketing into a power house of money. Second, you need to write a long article. Small articles do not present the reader with much expertise, do not show you are a true expert, just another writer trying to sell them something. Longer articles possess more keyword count and keyword diversity. The ideal … [Read more...]

29 Jan

How to Do a Better Search Engine Optimization Than the Rest

The problem with search engine optimization is that almost all publishers and business owners online are trying it. This should not come as a surprise since search engine optimization SEO is considered as the key in doing well in the eyes of search engines. What this means is that in order to get ahead of the competition, then you must do your SEO much better. This is the only way for you to get ahead with the rest that also take search engine optimization seriously. Here are some suggestions on how you can out-do your competitors: 1. One important thing to do is to research the keywords well. And when you have identified the keywords for use in the content pages and the site, then its best that you should use the keywords on the right places. The right places include insertions of the keywords on the title tags, the Meta tags and the Alt for images. The links should be properly formatted as well. When using the keywords on the content, it should be kept in mind that there is a … [Read more...]

19 Jan

Basics of On-Page Search Engine Optimization

The purpose why website owners engage in search engine optimization or SEO is to have their websites on the top positions of Search Engine Results Pages, or SERPs. This can be done for specific keywords and is grouped into two categories: on-page and off-page optimization. The latter can be achieved by creating back links to the website. The link will help you increase your site reputation and is very crucial for landing in the first page in search results. But the basic element of optimization is the page itself. The on-page optimization is an integral part of search engine optimization because it is the one that describes the content of the website and emphasizes the main keyword you are targeting. It starts with the identification of keywords When it comes to SEO, the very first thing you need to do is to pick your keyword. You need to look for targeted words or phrases that are connected to your website or your business. By doing this, you will achieve high search volume. As a … [Read more...]

11 Jan

3 Great Facebook Ways to Advertise

Out of all the different ways to market with Facebook there are some that stand out. Let us think about the most common methods that are currently used.Facebook Pages and Groups:Pages and groups are great ways to market with Facebook. There are differences between the two so we need to be aware of them in order to realize the true potential of each technique. Pages are definitely more customizable but groups allow members to invite new members. This is the biggest difference between the two. With a group you can get new members based on your current member base but with pages all that you can expect in a viral in-house Facebook promotion is the use of the Share button. A page is a great way to establish brand notoriety and groups are great to start discussions.Facebook Events:Out of the different ways to market with Facebook the Facebook events can create the most exposure. You can create events for anything that you might want to organize from webinars and coaching sessions to actual … [Read more...]