What’s the name of the new search engine?

The name of the new search engine is Samuru.com. It was developed by Stremor, the company of Brandon Wirtz. Brandon Wirtz previously tested many different ways to game Google for fun and profit. As he worked on the ‘dark side’ of SEO, he knows which methods spammers use to manipulate the results.

What is special about this new search engine?

In contrast to other search engines, Samuru does not rely on backlinks to specify the relevance of a web page. The technology behind Samuru is called ‘Liquid Helium’:

“It converts written content into mathematical values and algorithms for predictable analysis, extraction, and manipulation.

Liquid Helium factors information about sentence and paragraph structure, word usage, parts of speech, grammar, writing style, punctuation, and inherent bias through a vast collection of proprietary rules, filters, and custom language libraries. [...]

The ability to extract sentiment, bias, reading level, technical level, formality, urgency, and whether or not content is editorial in nature are just a few of the language scores that can be returned.”

Samuru is still work in progress. In an online discussion, the founder of Samuru said: “When you are building a technology, you have to isolate and test. We use indicators that are harder to game than inbound links like traffic. But it is a balancing act. We have just shy of 100 score factors we can tweak, and getting them right takes a bit of time.”

How to game Samuru.com

Samuru can find out if the text on a web page makes sense or not. To ‘game’ Samuru, you have to write useful and helpful text. This is something that will help your website rankings as well as visitors who find your website on the Internet.

Most people go through the following five phases when their website has been penalized by Google:

1. Denial: “Google hasn’t penalized my website. This is just a temporary error in Google’s algorithm. My website rankings will be back next week.”
2. Anger: “It’s not fair. Google has no right to downrank my website. They are a monopolist. If I had the money, I’d sue them. I’m not the only one who used the spam tools. All of my competitors have used these tools, too. If my website gets penalized, they should be penalized, too.”
3. Bargaining: “If I hadn’t used this particular spamming tool, all of this wouldn’t have happened. If only I had done this or that then my website wouldn’t have been penalized.”
4. Depression: “It doesn’t make sense to optimize my web pages. Google will penalize them anyway. SEO is crap. It doesn’t work. It’s all just a big rip-off.”
5. Acceptance: “It seems that I have to do some real work if I want to get high rankings. Business on the Internet is still business and it should be treated as such. There are no shortcuts.”

How to get your rankings back

The first thing that you must understand is that search engine optimization (SEO) is not the same as spamming. Unfortunately, a lot of spamming tools are sold as SEO tools. That’s why many people think that SEO equals spamming search engines.

Real search engine optimization has nothing to do with cheating search engines. Good search engine optimization leads to a symbiotic relationship that is beneficial to search engines, businesses and searchers.

If done correctly, Google actually likes SEO and optimized websites.

Do the right things

If you want to get the best possible results for your business, you must do the right things. Do not try to cheat Google and do no concentrate solely on paid search advertising. Google AdWords can be great but it’s also very expensive.

A good search engine optimization strategy will help you to get high rankings that deliver targeted visitors to your website. The time and effort associated with SEO are a wise investment.

1. Effective Web Designers communicate well

Experienced web-designers support multiple modes of communication for interacting with their clients. These include phone, email and live chat. Depending on your requirements, you can use the communication method that suits you best.

2. Website Design Budgets Should Focus on Results

Effective web-design teams often combine the method of flat fees with hourly billing for software design and installation. It is never advisable to enter into open-ended billing relationships with Web designers until the maintenance phase of the project.

3. Smart Web Designers and Developers Make Billing Easy

An experienced web-design company usually charges twenty to fifty percent of the project fee in advance, and accepts payment through checks and major credit cards.

4. A Web Design Company Shares Its Work

Professional design companies encourage their designers to maintain portfolios representing their best work, client information and testimonials. You can request portfolios to assess the effectiveness of the company’s web design solutions.

5. Flexible Website Designers Use Time Saving Technology

Quality web design teams support the use of inexpensive and time saving technology. This includes open source publishing and e-commerce tools like WordPress for handling Weblogs and corporate information pages, osCommerce for online shopping features and Zope for building customized content management and customer interaction tools. These tools enable businesses to achieve professional standards while saving time and money.

6. Efficient Web Design Professionals Blend Stock and Scratch sources

Efficient website designers always maintain a set of stock templates and images to speed up work. When designing a website for a client, they select an appropriate stock template and customize it from scratch to meet client-specific requirements and ensure uniqueness and freshness in design.

7. Intelligent Web Professionals Distinguish Design and Hosting

Many website design firms offer complementary and low cost Web-hosting solutions, usually as part of their maintenance packages. Quality firms provide excellent up-time, reliability and service. Compare the cost and benefits of an in-house hosting solution and an independent web-host before making your decision.

8. Creative Website Designers Let Clients Handle Minor Updates

Experienced Web designers develop architectures for Websites including publishing platforms that simplify the process of making changes. These plans are so effective that they allow you to make minor updates in-house or with the help of a less expensive Web professional. These web designers often save their skills for launching or re-launching websites and major revisions requiring considerable work on design, templates and graphics.

9. The Best Web Developers Understand Standards and Accessibility

The designed website should comply with both web standards like standards for interface design and browser accessibility, and state and federal guidelines such as providing accessibility features for the visually impaired and people suffering with other medical insufficiencies. Experienced Web designers should also ensure SEO optimization of your website and prevent it from become inaccessible and unusable.

10. A Good Web Design Company Gets Honest about Rates and Turnaround Time

Even the most efficient Web designers can combine only two of the three features (High quality, speed and low cost) when designing your web-site. Professional web design teams will provide you accurate estimates about their rates, speed and turnaround time. Firms that are more expensive often have smaller waiting lists. If sufficient time is available, you can get a high quality website at a lower cost. Select a Web design firm that meets your requirements.
Focusing on Results sets Premier Website Design Professionals Apart

Effective Web designers comply with all of the above-mentioned practices. More importantly, they make clients feel comfortable about wading into unfamiliar waters. The right Web design firm can enable your business to save thousands of dollars and valuable time.

“The Portent analysis found strong evidence that Google is steadily lowering the bar for what it considers spam link profiles. [...] We found that the majority of websites — 36 out of 50 — have “clean” profiles with less than 10 percent of their links coming from questionable sources. [...]

Google has become much stricter when it comes to spammy backlinks. If you want to get high rankings on Google, you should make sure that your website doesn’t contain spammy backlinks.

The following backlink types can be considered spam:

• Too many keyword-rich links in press releases: If the linked keyword doesn’t make sense in the press release, it’s better to avoid that link.
• Low quality article directories: Links from websites that contain thousands of low-quality articles about every possible subject provide no value.
• Low quality blogs: automatically created blogs with a lot of articles about a wide range of topics usually trigger Google’s spam filters.
• Link lists with hundreds of unrelated pages: Link lists aren’t bad as long as they are related to the topic of a website. If a link page lists to every Tom, Dick and Harry, you should stay away from that page.
• Random forum links: If you’re not participating in an online discussion, you should not add your link to that forum.

Tools that you should avoid at all costs:

Shortcuts often lead to dead ends:

People who use these spamming tools often said things like “this tool got my website to number one within two weeks.” Six months later the same person had to say “my website rankings plummeted.” Shortcut SEO methods lead to short-lived results:

The right tactics and methods lead to lasting results:

If you use safe SEO methods that play by the rules, you don’t have to worry about Google’s algorithm updates. It takes longer to get high rankings with safe SEO methods, but the results are worth the time and effort:

By Seomul Evans

For many businesses and institutions, having a Facebook page is an effective way to promote their products and services, and can significantly expand their network. Getting tons of fans on Facebook is easy, if you just follow some of these simple ideas.

First off, start with what you already have. Click on the “Suggest to Friends” button and invite friends from your original profile. The number of fans you will get from this method depends mainly on the number of friends that you actually have and your relationship with them. Aside from this, you should also invite your e-zine and e-mail subscribers. Send out an e-mail to your subscribers informing them of your fan page, and place a logo of Facebook in your newsletters.

Get the people who regularly visit your site to go to your Facebook fan page by embedding eye-catching things on your website. Choose from a number of widgets that you can embed on your site, such as the Fan Box widget, where you can display your page stream and some fans, or the Live Stream widget, which fans can use to send comments in real time. You can also load nice videos on your Facebook page and embed them on your website or your blog. The video serves as a link to your Facebook fan page.

People are attracted to unique and interesting material. A great way to get more people to check out your Facebook page and like it is to add interesting stuff on your fan page. Make your fan page unique by uploading an attractive welcome video on your main canvas page. Here, you can share what your page is about and why people should “Like” it. There are also a number of Facebook applications that you can try adding to your page to make it more appealing, such as Vpype, a live video-streaming application where you can air Internet shows directly from your page. There are also several companies that create custom Facebook applications, depending on what you want.

After doing this you post interesting updates, articles and news relevant to your business on your Facebook, so that people who are added in your list get the post and are forced to comment on your profile. By doing this the user who will comment on your profile will in return automatically post your comment to all users in his profile. This will notify more users about your existence and you will end up getting more people in your network.

Don’t forget to link, link, link. Make sure you add a link on your personal profile page that will direct your visitors to your Facebook fan page. Place your fan page’s URL right below your profile picture, on the “Write something about yourself” area, so that it will be easily visible to friends who visit your page. You can also link your fan page to other sites, such as Twitter. Your Facebook updates will automatically get posted to your Twitter account, and you can also promote your fan page on your background and Twitter bio field.

Above are the ways of doing it but the most important thing is that you keep on posting on your Facebook profile. You have to be very active on Facebook. An active profile is the key to attracting more and more users.
These are only a few of the things you can do to increase your Facebook fans. Try them out!

Numerous ideas can be found which match a niche market. The trouble is for every good idea that’s executed well there are dozens that are thrown together with very little focus on fine detail.

One particular intriguing niche is gourmet pickles. These come in such unique flavors as lime or cinnamon. Keyword choices for this type of business will be crucial.

It is easy to assume the majority of pickles that happen to be eaten come from regular supermarket shelves, yet there will usually be those who want an experience that’s in some way better or even more unique than the classic crunch of a store bought jar of pickles. That’s where the market of gourmet pickles comes in.

You could perform some preliminary research on the types of cucumbers utilized in the pickle making process. Consider if there’s anything unique concerning the canning procedure that could be a phrase sought by some consumers. What flavors of pickles do you provide? Become a person that pays a significant degree of focus on information. Use those aspects to develop worthwhile keywords and phrases for Search Engine Optimization (SEO).

Using particular keywords and phrases in your website content is important to the profitable searchability of your website. Every article you’re posting, all of the description you compose, every press release you put together should take notice of the distinct keywords and phrases you might have identified will be most useful when you are looking at search results. If you focus on keywords choices you will find that search engines like google may observe and rank your site much better for this particular term.

The reason it is important to pay attention to these types of terms is the fact that when you only use profitable keywords some of the time then you’re really losing useful internet space for material that may be valuable, but has no promoting use.

You could possibly impress the reader using the content, but without the helpful keywords or phrases you have very little power to draw those readers to your website. Consider everything you do as potential way to get visitors to your site. The keyword selection gets them on board; the exact content is what keeps them there and causes them to consider the importance of your message and product to their lives and personal interests.

There are online tools you should utilize to fine-tune the keywords you use in your online content so there should be no excuse not to identify and begin using these words to help turn a profit. You didn’t go into business to be timid so there is nothing wrong with making certain your message gets the attention of search engines that can introduce you to actual customers.

First you need to become an expert in the profitable niche. Insurance products require you to have deep knowledge about insurance, your article is the sales man and a poor article will not make a reader stay long and much less purchase anything from you. Start by perfecting your knowledge about those profitable niches and turn article marketing into a power house of money. 

Second, you need to write a long article. Small articles do not present the reader with much expertise, do not show you are a true expert, just another writer trying to sell them something. Longer articles possess more keyword count and keyword diversity. The ideal article is always at least four hundred keywords long and the perfect article at least one thousand keywords long. Those writers with free time should aim to keep the article as long as possible specially for expensive products. Trying to sell a computer and earning 20% of the revenue? You definitely need to write at least three thousand words, like a sales letter. 

Third keep the reader interested in reading more about your expertise. If the directory allows, place several related reading links and focus on the product, send the reader to an article that is similar to the article the reader just read. For example you can write about computer search and in another article internet search or computer desktop search. All topics must be either exact or very similar. 

Fourth, aim to keep your article views high all the time, this salesman is very important but only if the salesman is getting customers. Send your article to all directories, Facebook if you have interested friends, Twitter if your followers love article marketing and StumbleUpon and Digg and all other networks that allow articles to be added and indexed. The more the better, this is a key component to success! 

One article has enough power to deliver endless traffic, as long as the article is cared about. To care about an article means to constantly increase its size, adding new information, make it fresh. There is no sense in writing a ton of low quality articles that no one reads or clicks. 

Finally, your article marketing techniques must be developed by learning new keywords. Google is blind to anything but keywords and so are readers. Research deeply the right keywords, keep them fresh and use them all each one in a new article. Do not combine keywords to confuse search engines and readers. 

Remember the final goal is to convert a reader into a customer and then into a loyal reader and finally a loyal customer.

For more information on how to market your business online, contact WSI Proven Results at 704-455-8573.

1. One important thing to do is to research the keywords well. And when you have identified the keywords for use in the content pages and the site, then its best that you should use the keywords on the right places. The right places include insertions of the keywords on the title tags, the Meta tags and the Alt for images. The links should be properly formatted as well. When using the keywords on the content, it should be kept in mind that there is a science as well in using the keywords. Don’t overdo the use of the keywords. Based on the experiences of experienced publishers, the keyword density for content should not exceed 2 percent. Even in terms of keyword placement, there is a rule in doing this. To many, it is best to put the keyword on the title, the first sentence, the second paragraph and on the last sentence.

2. Next up to the identification of keywords is the creation of great and helpful content. Users and readers should learn a thing or two about the content that you will provide. The better the content on the site, the higher the chances of being valued well by search engines. Also the contents that are posted on the site should be regularly updated, whether the update is daily or weekly it doesn’t actually matter. And speaking of the articles, it is a good move to have a title that speaks about the actual content.

The content that can be posted on the site can be written by you or you can re-post content that has been used somewhere else. But when you do this, make sure that you republish the content with consent. If you are not good at writing articles, then you can let others write the content for you. The investment for this is minimal but the returns can be huge.

3. Try creating a Google site map which can be used by the search engine. There is a tool online that can guide you in the creation of the site map.

4. Another good move is to publish the articles to article directories and other article submission websites. Now, this article should have links that will point back to your website. This is a good move since search engines like to look at the inward pointing links to the site. The higher the page ranking of the site that points to your site, the better.

5. And finally, it’s best if you can read the suggestions offered by Google. The search engine giant has drafted its Webmaster Guidelines, detailing the best practices that should be adopted by anyone wishing to get noticed by Google.

By doing all these recommended search engine optimization actions, you can be sure that your efforts will generate returns better than what the rest is gaining.

It starts with the identification of keywords

When it comes to SEO, the very first thing you need to do is to pick your keyword. You need to look for targeted words or phrases that are connected to your website or your business. By doing this, you will achieve high search volume. As a rule, you need to optimize each page for only one keyword since the main goal of SEO is to highlight a specific keyword in order to relay a message to your visitors and to the search engine what your site is offering. Aside from this, SEO will guide you in reaching the top position in search results for your keyword. On-page optimization is actually a no-brainer and website owner can achieve the search results position they desire given the right moves.

Rights ways in using keywords

To be successful in on-page search engine optimization, you need to put the main keyword at relevant visible and invisible (Meta) page elements. The best thing to do is to include informative, entertaining and readable content so your visitors can know what your website is all about and can easily find the information they need. Your quality content should also mention your keyword at least 2 to 4 times. Once you have written your website’s content with your targeted keyword, you also need to think of a page title that will also contain the keyword. Then, add a few header tags (h1, h2, h3, and so on) in order to label paragraphs. And lastly, it is crucial to be careful when using your keyword. Check the word frequency in order to avoid the excessive usage of the word. As mentioned, 2 or 4 mentions would be sufficient.

Doing all these will not automatically put you on the first page of search engines. Google in particular like clear pages that are informative and easy to navigate. The latter can be achieved with the simple menu from which you can reach any page on the website in just one or two clicks.

The purpose of search engine optimization is to tell everyone what your website is really about. For websites engaged in business, search engine optimization will help them get as many traffic as possible. The number of visitors of the website will equate to the success of their business. Optimization is a cost effective way of introducing your products and services online. If you are really interested in performing SEO on your business or personal website, then it is advised that you follow the right techniques and practices in search engine optimization.

Facebook Pages and Groups:

Pages and groups are great ways to market with Facebook. There are differences between the two so we need to be aware of them in order to realize the true potential of each technique. Pages are definitely more customizable but groups allow members to invite new members. 

This is the biggest difference between the two. With a group you can get new members based on your current member base but with pages all that you can expect in a viral in-house Facebook promotion is the use of the Share button. A page is a great way to establish brand notoriety and groups are great to start discussions.

Facebook Events:

Out of the different ways to market with Facebook the Facebook events can create the most exposure. You can create events for anything that you might want to organize from webinars and coaching sessions to actual meetings in real world. The great thing about events is the fact that people are invited can also invite others, even if they are not going to attend. Also, based on how many people say that they are to attend you can get a clear image of what to expect from the event you are going to organize. There are thousands of Facebook events that are live as you read these lines for events that vary from concerts to simple friendly meetings in a pub.

Facebook Messages:

If you get many people in your group or many friends you can send them messages. This is a very direct approach that is highly similar with email marketing through newsletters. By sending one message once in a while you will be able to reach potential customers much easier. All that you need to do is make sure that you are not going to send too many messages. This would be considered spam and most Facebook members are going to be annoyed by such a practice.

The bottom line is that there are different ways to market with Facebook and it is highly important to really know what you are doing. The methods mentioned above are just the most common ones but a good Facebook marketer is always going to be aware of new methods that can be used. We recommend that you always deal with professionals whenever thinking about Facebook marketing.