Content Marketing Plan
When you add relevant content marketing to your website on an ongoing basis, generally monthly, the overall quality of your website increases and will then be recognized by search engines as a valuable content rich site. By optimizing content with relevant keywords, you will get organic (free) focused traffic driven to your site. Every page is an opportunity to make a sale. This content on the page is an investment to your business, not a content marketing expense. Our professional copywriters will create persuasion architecture and write your pages to convert internet visitors to customers and let your pages make the sales for you.
Content marketing is king to visitors and search engine spiders. That’s why content should never be an afterthought – just something to fill in the white space between images and flashy multimedia presentations. WSI will develop quality website content optimized for search engines to get the best results.
WSI’s 3-Step Approach
Step 1: Analyze your business objectives
- Evaluation quality of existing website content marketing
- Identify goals and who you should be targeting
Step 2: Keyword research and content integration
- Keyword analysis and research of target audience
- Write and edit quality keyword rich content
- Create press releases and distribute accordingly
Step 3: Management and measurement of results
- Analysis of search engine rankings and site activity
- Monthly reporting of results and site improvement
- Recommendations on how we can continually
increase your website’s content quality.
Contact WSI Proven Results today to discuss how content marketing can benefit your business.