Are you trying to use SEO strategies to get your website ranking on the first page of Google? You might be spinning your wheels if you don’t realize that SEO is in constant evolution! What worked last week might not work today. If you want to stay ahead of the curve and ahead of your competitors, …
Unless you have been living unplugged from technology, you must have heard the term SEO. But you might not know the reason why you need SEO. If you’re a business owner in this digital age, you should keep reading to find out exactly why we mean by it. Read on to learn 10 reasons why …
Search engine optimization (SEO) can be complicated enough without adding in needless mistakes. Today we are going to cover seven mistakes you can eliminate to improve your SEO strategy in 2017. Before we get into these, let’s take a moment to clear the air. Whenever you are making changes to your website, Google may move …
Search engine optimization (SEO) is appealing in theory, but there’s a problem; there are thousands of businesses, some of them massive in size with budgets to match, already competing for a fixed number of slots at the top of Google search engine results pages (SERPs). There’s an entirely separate realm of SEO—local SEO—that could give …
Even though many business owners understand the importance of SEO, the industry has such wide pricing variations that it is hard for many business owners to wrap their mind around the average cost. Long gone are days of cheap outsourced SEO consisting of directory and article submissions. In today’s competitive digital landscape, you need a …
Even with Penguin 4.0 running in real-time, links continue to be one of the most important ranking factors going into 2017. While there are literally tons of over-complicated link building strategies (IFTTT Networks) sticking to these three simple types of links in 2017 will help you rank higher, attract more traffic, and increase leads. While …
Demographics for Search Ads (DFSA) has been a welcomed addition to many advertisers’ arsenal of tricks. In essence, we’re now able to layer demographics (age and gender) over our search campaigns in the same way we leverage RLSA (remarketing lists for search ads) as bid only. There are also many other features that you may …
Search marketing is the cornerstone of any organization’s digital strategy. Search engines play an important role in that strategy, acting as the primary starting point for users before arriving at a Web page. This makes having a strong presence on Google incredibly important. If the target audience is arriving via a search, then an organization …
Search engine optimization (SEO) can deliver strong results for every client, but columnist Marcus Miller explains why it may not be right for every business or every situation. Marcus Miller on September 2, 2016 at 12:32 pm This may seem strange coming from an SEO guy, but there are many situations where organic search may not …
Friday, August 12, 2016 Since the launch of critic reviews last year, we have been focused on supporting more types of reviews, like restaurant reviews, cafes, or any other type of a local business. Recently we’ve announced the availability of critic reviews for local businesses. By incorporating structured data to their sites, publishers can promote …
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